Post by wededal303 on Dec 5, 2023 9:11:01 GMT
You have now created an email list of contacts. The next step is to turn these leads into customers! As? You have to “prepare” them for the purchase! Since we already have data from our users and potential customers you need to start segmenting the lists and starting an email marketing strategy. The key to success at this stage is to send personalized emails with information specific to the user type. We cannot send an email about an advanced Chinese course to someone who doesn't speak Chinese at all. As we saw previously, the modus operandi of Inbound Marketing is to accompany users throughout the purchasing cycle, which means providing the right content at the right time .
Obviously, managing individual leads individually is impossible. For this reason, email marketing software that allows you to create segmented lists and automate the process becomes essential at this stage. 4. Delight (loyalty). Make your customers Email List fall in love with you. convert customers into promotersThe main premise of Inbound Marketing is about content. Remember the courtship story at the beginning of this post? Well. The user must fall in love with your content, whether they are simple users, contacts or customers. In particular, in this last phase you need to focus on customers . Just because someone bought something from you, doesn't mean that you're done and you can move on.
Far from it! A true Inbound Marketing strategist knows that customers are the added value to be exploited to successfully complete the strategy. You have to pamper yourself, “delight” them with new content and make them feel part of the product or service. In exchange, they will become customers again . Or rather, they will be the first promoters of your product. A loyal customer is someone who will speak well of you, will tell you about your strengths and qualities... and will do it with the girl you like! The one that, when you enter the club, she will already know everything about you and will not hesitate to approach.
Obviously, managing individual leads individually is impossible. For this reason, email marketing software that allows you to create segmented lists and automate the process becomes essential at this stage. 4. Delight (loyalty). Make your customers Email List fall in love with you. convert customers into promotersThe main premise of Inbound Marketing is about content. Remember the courtship story at the beginning of this post? Well. The user must fall in love with your content, whether they are simple users, contacts or customers. In particular, in this last phase you need to focus on customers . Just because someone bought something from you, doesn't mean that you're done and you can move on.
Far from it! A true Inbound Marketing strategist knows that customers are the added value to be exploited to successfully complete the strategy. You have to pamper yourself, “delight” them with new content and make them feel part of the product or service. In exchange, they will become customers again . Or rather, they will be the first promoters of your product. A loyal customer is someone who will speak well of you, will tell you about your strengths and qualities... and will do it with the girl you like! The one that, when you enter the club, she will already know everything about you and will not hesitate to approach.